THERE IS
ALWAYS A
REASON
If you aren’t getting the results you want from sales and marketing, there is a reason.
Our promise and purpose:
The reason isn’t a secret or mystery.
You don’t need technology to figure it out.
It doesn’t take long to fix the issue.
THERE IS
ALWAYS A
REASON
If you aren’t getting the results you want from sales and marketing, there is a reason.
Our promise and purpose:
The reason isn’t a secret or mystery.
You don’t need technology to figure it out.
It doesn’t take long to fix the issue.
You can increase the rate of revenue while decreasing costs in 100 days or less.
Imagine having a proven, repeatable process for increasing revenue, while decreasing the cost to obtain this revenue, in 100 days or less, guaranteed.
Increase R (revenue)
Reduce S&M (sales and marketing costs)
Keep SC constant (solution cost – cost to produce solution)
PIVOT NOW
Imagine surviving and thriving in uncertainty and the unknown
Missing the numbers is a thing in the past.
Faster than your competitors at increasing sales.
Capturing market share on a consistent basis.
Operational cost containment – always.
PIVOT NOW
Imagine communicating complex ideas through custom, thoughtful design
Information & education your buyer understands NOW.
Carve through the sea of sameness.
Take total advantage of your first impression.
Reduce sales and marketing costs.
PIVOT NOW
We have the pleasure of working with so many inspired and inspiring entrepreneurs and leaders
Ernest F. Oriente
President, PowerHour, since 1995
I have known Kathy for the last 30+ years. And, I joyfully watched the launch of The Business Lab since its earliest days back in 1997.
Kathy and her team are bright, have a wonderful approach to marketing and more importantly, when given a challenge or obstacle—they will find a new and creative approach to help their clients win. I have seen this firsthand, with the work they have done for our PowerHour clients.
Plus, the team at The Business Lab operate with an old-fashion approach to the way they work with their clients… which means when they say they are going to do a job, they do it–as promised, No excuses. Everything is done 100%, until their clients are fully satisfied.
I am proud to know Kathy and highly recommend she and her team.
Tom Ferguson
Esprit de Corps Architect, Visible Applause
Need to communicate an idea? Your story? The design team … Kathy and Karl … have successfully exceeded my expectations over the last twenty years and continue to do so today. The only challenge in working with The Business Lab is trying to select the best of many great options that they always provide!
Kathi Crawford
People Possibilities
When I started my business in 2008, I was fortunate to be introduced to Kathy Ellis with The Business Lab. Though the original name of my business was a functional one, it did not fit who I am, what I was creating and my vision for the impact we would have on our clients. In one discovery session, Kathy asked the right questions to yield the name “People Possibilities” and a business was born. I consider Kathy and Karl my creative team. They created my logo/identity and the design of my website and assist me in keeping the look and feel and the content fresh. As I have evolved the business and created new products and services, they have successfully landed the right ideas, marketing materials, and logo design that represent my vision in the most perfect way. I have referred Kathy to so many entrepreneurs over the years as I feel she is the best at capturing the essence of their vision and, with her depth of experience, recommend the most magical and cost effective way to create and represent their brand.
Shanna Graves
Director of Sales and Marketing, Magnum Forge
I have worked with The Business Lab for more than 10 years through multiple energy companies, websites, technical videos, sales and advertising pieces, white papers, positioning sessions, and two full branding projects. Shortly into the first project, I realized what a true asset The Business Lab was to my organization. The Business Lab quickly became my company’s creative bridge between strategy and execution. They have provided a wide range of planning, design, and marketing capabilities that have helped me set direction across both online and offline channels. Kathy Ellis and her team know me, my leadership, and our work style. They deliver seamless solutions to all of our sales and marketing demands. I recommend them to my peers every chance I get.